Learn how John DiJulius, long-time business owner and best-selling author, makes even the smallest moments work best for everyone.
What’s in a moment? John DiJulius knows.
As a long-time business owner, consultant, President of the DiJulius Group, and a six-time bestselling author whose teachings are all about the customer and employee experience, John has appreciated the intentional use of time for as long as he can remember.
For years, he’s dedicated much of his own time to helping other business owners understand that the briefest periods are where the biggest payoffs can be hidden.
Strategic PM sat down with John to discuss the art of making moments matter and how owning the customer and employee experiences can forge a business that’s more immune to outside influences.
Fighting Economic Forces by Optimizing Experience
In a world of inflation, shrinkflation, and tipflation, customers are becoming increasingly aggravated. Coupled with a customer experience gap, people are paying more and getting less.
“Today, everyone wants to know where we’re at with the recession,” John begins. “What I can tell you is that we’ve been in a customer service recession for four years.”

John DiJulius
Chief Revolution Officer
Have you ever thought how some organizations become the brands customers can’t live without? Do you think it is possible to make price irrelevant? John will show you exactly how to do both.
John is considered the authority on world-class customer experience and the best-selling author of six books on customer and employee experience. He is the president of The DiJulius Group, a consulting firm that works with companies like Starbucks, Alcon, Chick-fil-A, The Ritz-Carlton, Nestle, PwC,
Lexus, Schneider Electric, and many more.
John is not just telling others how to do it, he has built three successful businesses. In addition to The DiJulius Group, John is also the Founder of John Robert’s Spa, Named one of the Top 20 Salons in America with multiple locations (and over 150 employees). His third business, Believe in Dreams, is a non profit that helps make dreams come true for deserving children. John will demonstrate how you can make Customer Service your single biggest competitive advantage, become the brand Customers cannot live without and make price irrelevant!